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Search Engine Optimization (SEO) Services
Search Engine Optimization (SEO) Services
Optimizing Web Copy & Content To Connect With More People
Search engines are the modern encyclopedia and phone book all wrapped into one limitless tool. It’s the first stop for anyone looking for products, services, and answers.
They search with intention and shop from search results. You want to be the answers they find and the products and services they buy.
But if your message is never seen, how can you help your target market? How can you be the solution they need if they don’t know you exist? You have an obligation to your ideal customer—and your own business goals—to add value and be a resource that matches search intent.
Search Engine Optimization (SEO) is the key to expanding your reach online and capturing more traffic without paying for ads. It is the language that search engines like Google and Bing speak. The search engine’s loyalty lies with the searcher. Its job is to answer queries by sharing helpful resources. SEO-driven content is what the search algorithms serve to meet search queries.
We help you create those high-quality, SEO-optimized resources and web pages so that you are the answer your target market finds.
On-Page SEO
Getting viewers to your website is just as important as keeping them there. Optimizing on-page content with keyword-rich copy will not only serve up search-engine-friendly webpages, but it will also help increase the connection with readers and ensure they continue reading and exploring.
Technical SEO
This aspect of optimization refers to the design and programming of a website and not the content. Optimizing for technical SEO includes things like reducing load speed, creating mobile-friendly websites, implementing easy navigation, improving link strategies, and conducting regular site audits.
Off-Page SEO
Techniques used in off-page SEO refer to anything that improves your ranking on SERPs (Search engine results pages) that takes place off the website. Examples include link-building, social media, digital PR, guest posts, news features, podcast mentions, events, and more.
We’re Tenaciously Focused On Your Results
With a team of experts in marketing, business operations, coaching, and consulting services, SiMar is a full-service digital marketing, business consulting, and social media marketing agency that specializes in bringing your brand story to life. Whatever your needs, we’ll help you align your business vision with a winning strategy that fuels your success.
~ CommunityBuild Ventures
Allison is a connector and looks for win-win-win outcomes. I’ve thoroughly enjoyed working with her. She is a strategic thinker who imagines possibilities where others may not. And, she is great with follow-through.
~Lonnie W. Smith
Allison isn’t just your ride-or-die on your business journey; she’s the map, the keys to the car, and the gas it takes to get you there. She borders on the omnipotent when it comes to complete clarity and strategy in your business. Want a hands-on business coach and strategist that not only elevates your business but leaves you feeling empowered to do so? Coach Allison Todd is the only one you need.
~Liz Slyman
Allison if one of the systematic, organized, detail-oriented, practical and business-minded people I’ve ever met. We run a business networking club together and in the few months we’ve known each other she has not only been a tremendous support for the group, but she’s showed me how to approach complex business problems in a simpler and manageable way (even though she probably hasn’t even realized it). Here’s to many more years working together!
~Silvia Coletto
Working with Allison was one of the best investments I made in my business. She helped me map out a strategic plan for my business after providing the clarity I needed. She identified my Zone of Genius in many untapped areas. I was able to streamline my services and double my business revenue in just a few months.
~Vanessa Parker
I’ve worked with Allison for the past two years, and she is the definition of an extremely energetic, detail-oriented, and caring professional. She is always looking for new, innovative ways for UWGA to partner with different organization in the community for the greater cause of Child Well-Being and is a genuine joy to work with and be around.
~Will Whitehurst
Game-Changing SEO Facts and Statistics & How We Solve SEO Challenges
In a recent marketing report from Hubspot, it was revealed that:
The average website bounce rate is
37%
meaning 37% of all traffic leaves immediately after landing on a website.
The SiMar Solution: To reduce the bounce rate on your website, you must reduce how long the page takes to load, ensure where they click from leads to the answers they expect to find, and provide clear opportunities to keep exploring other relevant information.
21%
of marketers are implementing more visual content on websites to boost how long viewers remain on the page.
The SiMar Solution: Include a variety of high-quality multimedia assets (images, graphics, video, etc.) to keep viewers engaged, scrolling, and exploring.
39%
of marketers say optimizing on-page content is the top SEO strategy.
The SiMar Solution: Develop keyword-rich content that connects with the viewer and matches where they may be in your sales funnel (problem-aware, solution-aware, weighing their options, ready to purchase, etc.).
Your Partner In Development & Growth
SiMar provides elite-level digital marketing, strategic consulting, design, and development services for non-profits and personal brands. We operate as an extension of your company, working with you to complete your vision and bring it to life. We also work for you, digging deep to do the work and get the results you came for.